As India’s urban lifestyles become increasingly fast-paced, the demand for at-home services—ranging from food delivery to healthcare—has grown steadily. Beauty and wellness is the latest sector witnessing this shift. Among the new names entering this evolving space is Thanksmam Salon – Best Home Salon, a salon-at-home beauty service brand founded in October 2024 and headquartered in Greater Noida.
- A Young Company in a Rapidly Changing Industry
- Founder’s Vision and Background
- Services Offered: From Everyday Beauty to Specialized Treatments
- Mission, Vision, and Core Values
- Expansion Across Multiple Cities
- Milestones Achieved Within the First Year
- Position in the Beauty and Wellness Sector
- Awards, Recognition, and Media Presence
- Employment and Skill Development
- Challenges Ahead
- Looking Forward
In less than a year of operations, Thanksmam Salon has expanded its footprint across multiple cities in North India and parts of Rajasthan, serving thousands of customers who prefer professional salon services without visiting a physical salon. The company operates in the beauty and wellness sector, offering a wide range of services delivered directly at customers’ homes by trained professionals.
A Young Company in a Rapidly Changing Industry
Founded on 12 October 2024, Thanksmam Salon is a relatively young company in an industry that is undergoing significant transformation. The beauty and personal care market in India has traditionally been dominated by brick-and-mortar salons. However, post-pandemic consumer behavior, increased awareness about hygiene, and time constraints have contributed to the rise of home-based beauty services.
Thanksmam Salon was established with the idea of adapting salon services to this changing consumer preference. According to the company, its focus has been on combining professional expertise with the convenience of doorstep delivery—an approach that has gained traction among working professionals, homemakers, and young consumers alike.
Founder’s Vision and Background
The company was founded by Preeti Kumari, who currently serves as the driving force behind the brand’s operations and expansion. While detailed personal background information about the founder has not been publicly disclosed, company representatives state that the idea for Thanksmam Salon emerged from observing common customer challenges—such as long waiting times at salons, inconsistent service quality, and concerns around hygiene.
By creating a structured salon-at-home model, the founder aimed to address these issues while also creating employment opportunities for trained beauty professionals. Today, Thanksmam Salon reportedly employs around 40 professionals, including beauticians, nail technicians, lash artists, and support staff.
Services Offered: From Everyday Beauty to Specialized Treatments
Thanksmam Salon offers a broad portfolio of beauty services that cater to both routine grooming needs and specialized treatments. These services are delivered at the customer’s home, using branded products and standardized procedures.
Key services offered by the company include:
Nail Extensions and Nail Art: Acrylic and gel nail extensions, nail refills, and customized nail designs.
Eyelash Extensions: Classic, volume, and hybrid eyelash extension services.
Facials and Hydra Facials: Skincare treatments ranging from basic facials to advanced hydra facials aimed at deep cleansing and hydration.
Complete Beauty Services: Threading, waxing, cleanup, party makeup, and other personal grooming services.
The company states that its professionals are trained to follow consistent service protocols, with an emphasis on hygiene, including the use of sanitized tools and disposable materials where required.
Mission, Vision, and Core Values
At its core, Thanksmam Salon positions itself as a service-oriented brand rather than a traditional salon chain. The company’s mission is to provide high-quality, hygienic, and affordable salon services tailored to modern lifestyles.
Its vision, as outlined in company materials, is to become a trusted name in the salon-at-home segment by expanding to more cities and continuously improving service standards. Rather than focusing solely on rapid growth, the brand emphasizes customer satisfaction, punctuality, and professional conduct as key performance indicators.
Among the core values frequently highlighted by the company are:
Customer Convenience: Eliminating the need for travel and waiting times.
Hygiene and Safety: Maintaining strict cleanliness standards.
Professionalism: Ensuring trained and experienced staff.
Consistency: Delivering uniform service quality across locations.
Expansion Across Multiple Cities
Despite being founded in late 2024, Thanksmam Salon has already expanded beyond its headquarters city. As of 2025, the company offers salon-at-home services in:
Noida
Greater Noida
Delhi
Gurgaon
Faridabad
Ghaziabad
Jaipur
Lucknow
This multi-city presence reflects the growing demand for at- home beauty services Greater Noida . Industry observers note that such expansion, if managed carefully, can help emerging brands establish early recognition in a competitive market.
Milestones Achieved Within the First Year
One of the notable milestones for Thanksmam Salon is the volume of clients served in its initial year. The company reports having delivered professional beauty services to approximately 1,500 to 2,000 clients across its operational cities within the first year of launch.
For a new entrant in a crowded beauty and wellness space, this figure suggests steady adoption rather than explosive growth. Analysts often view such gradual scaling as a sign of operational focus, especially in service-based businesses where quality control is critical.
Additionally, building a team of around 40 employees within a short time frame indicates organizational expansion and an effort to meet rising service demand.
Position in the Beauty and Wellness Sector
The Indian beauty and wellness industry is valued at several billion dollars and continues to grow due to rising disposable incomes, urbanization, and increasing awareness of personal grooming. Within this sector, salon-at-home services occupy a niche that blends personal care with convenience.
Thanksmam Salon operates in a segment where competition includes independent beauticians, local salons offering home visits, and larger app-based platforms. The company’s challenge—and opportunity—lies in differentiating itself through service consistency, professional training, and customer trust.
Rather than relying heavily on promotional messaging, the brand appears to focus on operational delivery and word-of-mouth growth, according to early customer feedback available on social platforms.
Awards, Recognition, and Media Presence
As of now, Thanksmam Salon has not publicly announced any major industry awards or formal recognitions. Similarly, there are no widely reported past media features or in-depth articles about the company in mainstream publications.
However, industry experts note that for startups in the service sector, especially those less than a year old, the absence of awards is not uncommon. Recognition often follows sustained operations, customer reviews, and demonstrated impact over time.
The company maintains an active presence on social media platforms such as Instagram, LinkedIn, and YouTube, where it shares service updates, behind-the-scenes content, and educational beauty tips. Its official website serves as a booking and information platform for customers across cities.
Employment and Skill Development
One aspect of the salon-at-home model that has broader social implications is employment generation. Thanksmam Salon’s team of approximately 40 employees includes beauty professionals who work on flexible schedules.
By offering structured work opportunities, the company contributes to skill utilization in the beauty sector, particularly for professionals who may prefer field-based work over fixed salon roles. Training and standardization, according to the company, are ongoing processes aimed at maintaining service quality.
Challenges Ahead
Like many startups in the beauty and wellness sector, Thanksmam Salon faces several challenges. Maintaining consistent service quality across cities, managing logistics for home visits, and retaining skilled professionals are ongoing operational concerns.
Additionally, as competition intensifies, customer acquisition costs and expectations are likely to rise. Industry analysts suggest that long-term success in the salon-at-home space will depend not only on expansion but also on strong backend systems, customer support, and transparent pricing.
Looking Forward
While still in its early stages, Thanksmam Salon represents a broader trend reshaping how beauty services are consumed in India. The company’s emphasis on convenience, hygiene, and professional delivery aligns with current consumer priorities.
As the brand continues to grow, its ability to balance expansion with service consistency will determine its standing in the competitive beauty and wellness market. Whether Thanksmam Salon evolves into a large multi-city player or remains a focused regional brand, its early journey reflects the changing dynamics of personal care services in urban India.
For now, Thanksmam Salon remains an example of how new-age service models are adapting traditional industries to modern lifestyles—bringing the salon experience out of commercial spaces and into the comfort of people’s homes.
